We may be biased (okay we’re really f*cking biased), but we’re obsessed with the color bleu — and of course we prefer the French spelling, too (so don’t drag us in the comments section for exclusively using that version of the word from here on out, s’il vous plaît). What can we say? Bleu is universal. It’s the color of clear skies and your favorite pair of lived-in denim. It can evoke intense emotion and create visuals for our deepest desires. It’s the essence and soul of our brand.
Before our site was the bona fide, three-week-old media company that it is today, our founder was slinging the bleu hue — whether in her eBay vintage store or sporting her 501s – and that was over a dozen years ago. It’s not a trendy color. It’s forever. Which is why we thought it altogether necessary to dedicate an entire story, early on, to a few choice items (ahem, 53 of them) we’re coveting/loving, one being a podcast dedicated to the oceanic shade. Whether you’re a fan of the color or not, by the end of this slideshow, you’ll be singing Blue Öyster Cult and exclusively ordering raspberry Icees until your bleu in the face. See what we did there?
Case Of The Bleus?
Holiday
$60, Henrik Purienne
Metallic Jacquard-Knit Sweater
$1,350, Gucci
Blu Pleated Bucket Bag
$695, Mansur Gavriel
Blue
$25, Joni Mitchell
Matisse Blue Print
Etsy
Mina Mesh Pump
$290, About Arianne
Couture Palette
$60, YSL
Villa Médicis
$50, Astier de Villatte
Tie-Die Bucket Hat
$30, Mango
Clifton Sneakers
$140, Outdoor Voices
Sapphire Beauty Blender
$20, Beauty Blender
Jellies Large Glass
$30, Kartell
Grace Clip
$40, Valet Studio
Pleated Pants
$90, Zara
Stripe Swimsuit
$55, & Other Stories
Blue Tansy Resurfacing Clarity Mask
$48, Herbivore
Exaggerated Cat-Eye Sunglasses
$460, Celine
Off Duty Tee
$58, Bleu x I+W
Printed Mini Dress
$430, Baum Und Pferdgarten
Isoli Sweatshirt
$205, Ganni
Volume 2: Precision & Grace Perfume
$165, Escentric Molecules
Slit Knee Sweatpants
$385, Ambush
Epidode 10 – Blue
$FREE, This Is Love Podcast
Elmas Leather Cardholder
$115, Acne Studios
Lurex Trouser Socks
$35, No.6
Floral Print Dress
$70, Zara
Anxy No. 4
$25, Anxy Magazine
Spiked Finn Water Bottle
$42, BKR
Olbia Leather Sandals
$610, Jacquemus
Blue Nights
$11, Joan Didion
Iris Hoop Earrings
$355, Rejina Pyo
Travel Case Set
$120, Cuyana
Yes You Can Mug
$14, Ban.do
Satin Slingback Pumps
$790, Balenciaga
Compressive High-Rise Leggings
$68, Girlfriend
Ville Leather Bowling Bag
$2,150, Balenciaga
Lucia Shearling Jacket
$1,175, Saks Potts
Blue Nudes Nail Polish
$19, J. Hannah
2-Piece Premium Chocolates
$9, Louis Sherry
Hoon Earrings
$95, Rachel Comey
Naomi Clip
$35, Valet Studio
Large Rollbahn Spiral Notebook
$13, Delfonics
Cast Iron Braiser
$300, Le Creuset
Blue Crush Bracelet
$80, Roxanne Assoulin
The Pari Printed Shower Cap
$43, Shhhowercap
Reggio Candle
$115, Cire Trudon
The Cream
$265, Augustinus Bader
Embroidered Leather Belt Bag
$850, Chloe
Large Contour Vase
$150, East Fork Pottery
Sophie Slide Sandals
$363, Maryam Nassir Zadeh
Small Kate Chain Crossbody Bag
$1,750, Saint Laurent
Velvet Pants
$99, & Other Stories
Standard Baggu
$12, Baggu
